Difference Between DoFollow and NoFollow Links (2025 Guide)

dofollow and nofollow links 2025 guide

If you’re learning SEO, you’ve heard of DoFollow and NoFollow links. But what’s the difference?

Let’s clarify.

What Is a DoFollow Link?

A DoFollow link tells search engines to follow and pass authority (link juice) to the linked site.

Example:
“`html
<a href=”https://marknesthub.com“>Visit us</a>

This improves your SEO if someone links to you using DoFollow.

 

What Is a NoFollow Link?

A NoFollow link tells search engines not to pass SEO value.

Example:

<a href=”https://marknesthub.com” rel=”nofollow”>Visit us</a>

Still valuable for:

  • Referral traffic

  • Brand exposure

  • Indexing diversity

When Should You Use Each?

Use CaseDoFollowNoFollow
Guest postsyesNo
Paid or sponsored postsNoYes
Social media or commentsNoYes
    Scroll to Top